Initially developed as a niche collection of custom made tees, Judas Sinned’s fusion of unique design and technical manufacturing processes swiftly resulted in a cult following.
Established in 2009 by John William, Judas Sinned soon earned celebrity allure and status. With over 20 years’ experience in retail fashion, John’s commercial attributes include independent designer womenswear and menswear stores. His creative imagination and industry knowledge of design, fabrics and manufacturing techniques inspired him to create his own label and so Judas Sinned was born. Inspiration from rock and religious chic has been integral to the brand. The iconic Judas Sinned cross has been combined with tattoo inspired graphics, religious scripture and a devilishly divine rock ‘n’ roll edge.
Radiating pure, laid-back cool, the label is designed for the enlightened customer with a passion for both style and quality. The initial collection, bursting with attitude, was based on Tee’s showcasing original designs, evocative quotes and religious references. The collection continues to expand and now includes tailored shirts, knitwear, denim and footwear.